Social Media

X allows 280 characters free and 25,000 with Premium. Here is what counts toward the limit, what does not, and whether long posts are worth using.

TikTok allows 2,200 characters in a caption, but only about 70 to 100 show before truncation. Here is how long a TikTok caption should actually be.

Instagram allows 2,200 characters, but only about 125 show before the “more” link. Here is how long a caption should actually be, and how to use that first line.